Is Good Enough Okay?

Is Good Enough Okay?

Over the years when talking about website creation, design and everything that goes along with it, I’ve heard it said. I’ve said it myself. And I’ve mostly believed it: Good is good enough.First, what does “good enough” mean?  To me, it...
Why Logo Design is so Important

Why Logo Design is so Important

Your logo carries a lot of weight for your business and should be treated that way. It’s not just a visual symbol you slap on your stationery. It’s much more than that and may say more than what you think.It’s the starting pointYour logo is the starting point for any...
Do you SEE?

Do you SEE?

More than a few years ago I purchased a motorcycle and took a motorcycle riding course.  The most important thing that stuck with me was that when you’re riding, you have to Search, Evaluate and Execute (SEE).  Given that riding a motorcycle is dangerous for a...