by Brett Atkin | Oct 17, 2019 | Content Marketing, Email Marketing, Marketing, Search Engine Marketing, Social Media Marketing
So you have an existing website. Or you are in the process of building one. Or you just hired someone fabulous (hopefully us…) to build a shiny new site or redesign your existing site. In any case, you either have or soon will have this great website? But...
by Brett Atkin | Sep 16, 2019 | Design, Marketing, Strategy
Over the years when talking about website creation, design and everything that goes along with it, I’ve heard it said. I’ve said it myself. And I’ve mostly believed it: Good is good enough.First, what does “good enough” mean? To me, it...
by Brett Atkin | Jul 14, 2019 | Design, Marketing
Your logo carries a lot of weight for your business and should be treated that way. It’s not just a visual symbol you slap on your stationery. It’s much more than that and may say more than what you think.It’s the starting pointYour logo is the starting point for any...
by Brett Atkin | Jun 1, 2019 | Marketing, Strategy
More than a few years ago I purchased a motorcycle and took a motorcycle riding course. The most important thing that stuck with me was that when you’re riding, you have to Search, Evaluate and Execute (SEE). Given that riding a motorcycle is dangerous for a...
